Terms of Service

1. Acceptance of Terms

By creating an account, accessing, or using MsgFlow in any way, you:

• Acknowledge that you have read and understood these Terms and our Privacy Policy
• Agree to be legally bound by this Agreement as a contract with [COMPANY NAME] Ltd
• Represent that you are at least 13 years old (minimum age required by Instagram and Facebook Terms of Service)
• Confirm that all information you provide is accurate, current, and complete
• Agree to comply with all applicable laws and regulations in your jurisdiction

1.1 Business or Organizational Use

If you are using MsgFlow on behalf of a business, organization, or other entity:

• You represent that you have the authority to bind that entity to these Terms
• "You" and "your" will refer to both you and the entity you represent
• The entity agrees to be responsible for your actions and any breaches of these Terms

1.2 Modifications to Terms

We reserve the right to modify these Terms at any time. Material changes will be notified via email or prominent notice in the service 30 days before they take effect. Your continued use of MsgFlow after changes become effective constitutes acceptance of the modified Terms. If you do not agree to the modified Terms, you must stop using MsgFlow and may delete your account.

2. Description of Service

MsgFlow provides a unified inbox platform that:

• Aggregates messages and comments from connected social media platforms (Instagram, Facebook, etc.)
• Enables you to manage and respond to social media communications from a single interface
• Offers workflow automation features to streamline repetitive tasks
• Provides analytics and insights about your social media engagement

MsgFlow may modify, suspend, or discontinue any aspect of the service at any time, with or without notice.

3. Account Registration and Security

3.1 Account Creation

To use MsgFlow, you must create an account by providing:

• A valid email address
• A secure password
• Any additional required information

3.2 Account Responsibilities

You are responsible for:

• Maintaining the confidentiality of your account credentials
• All activities that occur under your account
• Notifying us immediately of any unauthorized access or security breach
• Ensuring your account information remains accurate and up-to-date

3.3 Account Restrictions

You may not:

• Share your account with others
• Create multiple accounts to circumvent restrictions
• Purchase, sell, or transfer your account to another party
• Use automated tools to create accounts in bulk

4. Connected Social Media Accounts

4.1 Authorization

By connecting your Instagram, Facebook, or other social media accounts to MsgFlow:

• You authorize us to access and use your social media data as necessary to provide our services
• You confirm you have the right and authority to grant this access
• You understand that MsgFlow will access messages, comments, and other data according to the permissions you grant

4.2 Third-Party Platform Terms

Your use of connected platforms is subject to their respective terms of service and policies. You must comply with:

• Instagram's Terms of Use and Community Guidelines
• Facebook's Terms of Service and Community Standards
• Any other connected platform's policies

MsgFlow is not responsible for changes to third-party platforms that may affect our service.

4.3 Disconnecting Accounts

You may disconnect your social media accounts at any time through your MsgFlow settings or the respective platform's authorization settings.

5. Acceptable Use Policy

When using MsgFlow, you agree NOT to:

5.1 Prohibited Activities

• Violate any applicable laws, regulations, or third-party rights
• Send spam, unsolicited messages, or engage in harassment
• Use MsgFlow for fraudulent or deceptive purposes
• Impersonate others or misrepresent your identity
• Interfere with or disrupt our service or servers
• Attempt to gain unauthorized access to our systems
• Use automated tools (bots, scrapers) without permission
• Reverse engineer, decompile, or disassemble our software
• Remove or modify any proprietary notices or labels

5.2 Content Guidelines

Content you create, send, or manage through MsgFlow must not:

• Contain hate speech, threats, or violence
• Include illegal content or promote illegal activities
• Violate intellectual property rights
• Contain malware, viruses, or harmful code
• Include explicit sexual content or exploitation

6. Intellectual Property Rights

6.1 MsgFlow's Rights

MsgFlow and its content (including but not limited to software, designs, logos, trademarks, and documentation) are owned by us or our licensors and protected by intellectual property laws. These Terms do not grant you any ownership rights in MsgFlow.

6.2 Your Content

You retain ownership of all content you create or manage through MsgFlow. By using our service, you grant us a limited, worldwide, non-exclusive license to:

• Store, process, and display your content as necessary to provide the service
• Create backups and derivative works for operational purposes
• Use anonymized, aggregated data for analytics and service improvements

This license terminates when you delete your content or account, except for content retained in backups during our normal retention period.

7. Subscription, Payment, and Billing

7.1 Subscription Plans

MsgFlow offers subscription-based access to our service:

• Pro Plan: Monthly subscription with 2-week free trial
• Pricing: Current pricing is available at msgflow.app/pricing
• Currency: All prices are displayed in GBP (£) unless otherwise stated
• VAT: Prices exclude VAT, which will be added at the applicable rate for UK customers

7.2 Free Trial

• New customers receive a 2-week free trial of the Pro Plan
• Payment information is required to start the trial
• You will not be charged during the trial period
• After the trial, you will be automatically charged the monthly subscription fee unless you cancel before the trial ends
• Free trials are limited to one per customer

7.3 Billing and Payments

• Billing Cycle: Subscription fees are billed monthly in advance
• Payment Processor: All payments are processed securely by Stripe (PCI DSS Level 1 certified)
• Automatic Renewal: Subscriptions automatically renew each month unless cancelled
• Payment Authorization: By subscribing, you authorize us to charge your payment method automatically each billing cycle
• Failed Payments: If a payment fails, we will attempt to retry. Continued payment failures may result in service suspension
• Payment Methods: We accept credit cards, debit cards, and other methods supported by Stripe

7.4 Price Changes

We may change subscription prices from time to time:

• We will provide at least 30 days' notice before any price increase
• Price changes do not affect your current billing cycle
• The new price will apply from your next renewal date
• You may cancel before the new price takes effect if you do not agree

7.5 Cancellation and Refunds (UK Consumer Rights)

Important: Under the UK Consumer Rights Act 2015 and Consumer Contracts Regulations 2013, you have a 14-day cooling-off period for online purchases of digital services.

• 14-Day Cooling-Off Period: UK consumers have 14 days from the date of purchase to cancel and receive a full refund
• Waiver of Cooling-Off Period: By using MsgFlow during the 14-day period, you expressly agree to waive your cooling-off rights for the portion of the service already provided
• Subscription Cancellation: You may cancel your subscription at any time through account settings or by contacting contact@msgflow.app
• Cancellation Effect: Cancellation takes effect at the end of your current billing period. You will retain access until that date
• No Pro-Rata Refunds: We do not offer pro-rata refunds for partial months, except as required by law or during the cooling-off period
• Free Trial Cancellation: You may cancel during the free trial period without charge

7.6 Taxes

• You are responsible for all applicable taxes, duties, and government charges
• UK VAT will be added to invoices for UK-based customers
• For business customers: Provide a valid VAT number to potentially qualify for reverse charge

7.7 Account Suspension for Non-Payment

If your account becomes past due, we may suspend or terminate your access to MsgFlow. We will notify you before taking such action and provide an opportunity to update payment information.

8. Service Modifications and Termination

8.1 Service Changes

We reserve the right to:

• Modify or discontinue any feature or functionality
• Change pricing with 30 days' notice to existing subscribers
• Impose usage limits or restrictions
• Update these Terms (you will be notified of material changes)

8.2 Account Suspension or Termination

We may suspend or terminate your account immediately if:

• You violate these Terms or our Acceptable Use Policy
• Your account is involved in fraudulent or illegal activity
• You fail to pay subscription fees
• Your actions pose a security risk or harm other users
• Required by law or government authority

8.3 Effect of Termination

Upon termination:

• Your access to MsgFlow will be immediately disabled
• We may delete your data according to our retention policy
• You remain responsible for any outstanding fees
• Provisions of these Terms that should survive termination will continue to apply

9. Warranties and Disclaimers

MsgFlow is provided "AS IS" and "AS AVAILABLE" without warranties of any kind, either express or implied. To the fullest extent permitted by law, we disclaim all warranties, including but not limited to:

• Merchantability and fitness for a particular purpose
• Non-infringement of third-party rights
• Uninterrupted, error-free, or secure service
• Accuracy, completeness, or reliability of content
• Results obtained from using the service

We do not warrant that MsgFlow will meet your requirements or that defects will be corrected.

10. Limitation of Liability

To the maximum extent permitted by law, MsgFlow and its officers, directors, employees, and agents shall not be liable for:

• Indirect, incidental, special, consequential, or punitive damages
• Loss of profits, revenue, data, or business opportunities
• Service interruptions or data loss
• Unauthorized access to or alteration of your data
• Third-party actions or content

Our total liability for any claim arising from these Terms or your use of MsgFlow shall not exceed the amount you paid us in the 12 months prior to the event giving rise to liability, or $100 if you have not paid us.

Some jurisdictions do not allow the exclusion of certain warranties or limitations on liability. In such cases, our liability will be limited to the fullest extent permitted by applicable law.

11. Indemnification

You agree to indemnify, defend, and hold harmless MsgFlow and its affiliates from any claims, losses, damages, liabilities, and expenses (including legal fees) arising from:

• Your use of MsgFlow
• Your violation of these Terms
• Your violation of any third-party rights
• Content you create, upload, or transmit through MsgFlow
• Your breach of applicable laws or regulations

12. Dispute Resolution and Complaints

12.1 Informal Resolution

We are committed to resolving any disputes fairly and efficiently. If you have a complaint or dispute:

• Step 1: Contact us at contact@msgflow.app with details of your concern
• Step 2: We will acknowledge your complaint within 48 hours and aim to resolve it within 30 days
• Step 3: If we cannot resolve the issue to your satisfaction, we will inform you of your right to pursue alternative dispute resolution

12.2 Alternative Dispute Resolution (ADR)

If we are unable to resolve a dispute informally, you may use an Alternative Dispute Resolution (ADR) service:

• We are willing to participate in ADR or mediation before resorting to court proceedings
• For consumer disputes, you may use the EU Online Dispute Resolution platform (if applicable) or contact Citizens Advice Consumer Service
• ADR is voluntary, and neither party is obligated to participate

12.3 Court Proceedings

If a dispute cannot be resolved through informal resolution or ADR:

• Any legal proceedings must be brought in the courts of England and Wales
• Both parties submit to the exclusive jurisdiction of the English courts
• Nothing in these Terms affects your statutory rights as a consumer under UK law
• If you are a consumer resident in Scotland or Northern Ireland, you may bring proceedings in your local courts

Consumer Rights: If you are a consumer, nothing in these Terms affects your statutory rights under the UK Consumer Rights Act 2015 or other applicable consumer protection laws. You may have additional rights that cannot be limited by contract.

13. Governing Law and Jurisdiction

13.1 Governing Law

These Terms of Service, and any disputes arising out of or related to these Terms or your use of MsgFlow, shall be governed by and construed in accordance with the laws of England and Wales, without regard to conflict of law principles.

The following laws apply to your use of MsgFlow:

• UK Consumer Rights Act 2015 (for consumer customers)
• Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013
• UK General Data Protection Regulation and Data Protection Act 2018 (see our Privacy Policy)
• Electronic Commerce (EC Directive) Regulations 2002

13.2 Jurisdiction

Subject to Section 12.3 above, the courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these Terms or your use of MsgFlow.

13.2 Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and MsgFlow regarding use of our service.

13.3 Severability

If any provision of these Terms is found to be unenforceable, the remaining provisions will continue in full force and effect.

13.4 No Waiver

Our failure to enforce any right or provision of these Terms does not constitute a waiver of that right or provision.

13.5 Assignment

You may not assign or transfer these Terms or your account without our prior written consent. We may assign these Terms without restriction.

13.6 Force Majeure

MsgFlow shall not be liable for any failure or delay in performance due to circumstances beyond our reasonable control.

14. Changes to Terms

We may update these Terms from time to time. When we make material changes:

• We will update the "Last Updated" date at the top
• We will notify you via email or through a notice in the service
• The updated Terms will take effect 30 days after notification
• Your continued use after that date constitutes acceptance

If you do not agree to the updated Terms, you must stop using MsgFlow and may request account deletion.

15. Contact Information

If you have questions about these Terms or need assistance, please contact us:

We aim to respond to all inquiries within 5-7 business days. For urgent matters, please mark your email as "URGENT" in the subject line.